Purpose

We work with brave brands and companies with a purpose, who share our belief that good design adds value and, ultimately, enriches lives.


We support startups and collaborate with cultural and commercial institutions to shape their identities and their products via smart design solutions across all media.


We are Serious Play.



Serious research, playful exploration. Using visual communication to spark honest, emotional dialogue on a human scale.


Founding partners

Stefanie Aurich
+49 30 420 113 62

e-mail

David Löwe 
+49 30 420 113 63

e-mail



Areas of expertise 

Creative Direction 
Corporate Identity
Brand Consultancy
UI + UX Design
Editorial Design





We create


Key Visuals
Visual Identities
Websites
Magazines
Book Cover  
User Interfaces
Information Graphics

Poster and Artworks
Label & Packages
Movie Titles


Leistungen 


Corporate Design
Naming & Claiming
Layoutsystematik
Bildsprache
Farbwelt
Typografie
Icons (Piktogramme)
Onlinelösungen
Kampagnen
Verpackungsdesign



Clients 


Aufbau Verlag ● Bastei Lübbe ● Bauderfilm ● Broadview TV ● Counterfilm ● Etsy ● Frisbeefilms ● Gebrüder Beetz ● Gilles Mann ● Goethe Institut ● Institutul Balassi ● Kundschafterfilm ● N3XTCODER ● Requiem Records ● Rocking Horse TV ● Schiwagofilm ● Sinnbus ● Staatliche Kunstsammlungen Dresden ● Small Improvements ● Sony Classical ● Studio MM ● The Times ● WWF ● ZOO Agency



Visit us
Serious Play ︎
Reinickendorfer Str. 17
13345 Berlin
Get directions 

Work with us
+49 30 420 113 62 
+49 176 31 21 48 67
e-mail